I’VE BOUGHT EVERY PIECE OF JEWELLERY MYSELF

I’VE BOUGHT EVERY PIECE OF JEWELLERY MYSELF

With IIJW kicking off today, GJEPC brand ambassador Sonam Kapoor on buying jewellery and why gold is an enjoyable investment


    Take any of Sonam Kapoor’s red carpet appearances and it’s easy to notice the role jewellery plays in it. The actress’ chic style comes as much from wearing spectacular clothes as it comes from sporting statement jewellery. With her love for all that glitters, it’s obvious why she’s the brand ambassador for the Gem and Jewellery Export Promotion Council (GJEPC), the body that hosts the India International Jewellery Week 2013.
    The Mumbai edition of IIJW 2013 kick-starts today, and during the next four days, it will see Sonam and many other Bollywood names walk the ramp.
    While her association does get her access to contemporary trends, there’s a bigger resource at home — mum Sunita Kapoor is a famous jewellery designer. “The finer nuances of jewellery are more apparent to me because of her. I know uncut diamonds from regular ones, etc,” she says, confessing that she loves diamonds and invests in gold too. “I’ve bought all my jewellery myself. Gold is a good investment that you can enjoy. It only appreciates. As for me, I like both gold and diamonds,” she declares.

Sonam Kapoor